Strategy
Sure, the “doing” is important, but for work to… well… work, design requires a good amount of thinking. I try to work as smart as I do hard by paying close attention to branding, social, advertising, and digital marketing goals and identifying where design can enhance, not replace, these strategies. Being a longtime writer makes documenting processes, plans, and ideas effortless, keeping design thinking focused and efficient
RIT Relay for Life
Thanks to Sam Spencer and the F Cancer Relay for Life Team
A variety of promotional materials were created for a Relay for Life team including a logo, fundraising advertisement, and t-shirts.